Hi, I'm Dot! -

We are dotsure.co.za

We know we have been creating a stir. We’re born disruptors and innovators and we care about the things that matter to you. We are more than just an insurer- we are a special team of people who are passionate about what we do.

Join our team

dotsure.co.za's principles







We live to impress and to add value to the lives of our customers. Our goal is to create fans, not just policyholders, and we love sharing the journey with you.

Our vision

We believe that the insurance industry is in desperate need of change, in order for customers to experience better value. The opportunities for change lie in innovation and in the use of technology; as one day 80% of insurance will be sourced and purchased online. People will buy insurance from a company whose products and services are truly centred on real customer value; are fanatical about learning what customers want; and that we keep things simple. dotsure.co.za will be that company!

Our mission

Through innovation, technology and a culture of customer value, we disrupt the insurance industry in order to deliver better products, with better service and at lower premiums than our competitors. We do this to provide a better outcome to YOU when protecting the things you care about most! Our customers are always at the very heart of everything we do and our aim is to create fans, not policy holders!

What makes us so damn special?

Guinness World Record™ holders

First to cover exotic pets

Most trusted insurer on Hellopeter*

First in SA to offer Name Your Price™

Our Soft Landings Initiatives

Soft Landings is an organization wide initiative whereby we give back to our communities. It’s driven by our passion for animals as well as a number of other causes close to our hearts. We raise funds, donate food and collect giant towers of blankets for people and pets in need.

Shelter Pets

You help us feed a shelter pet for a month for every online pet insurance policy bought.

Night Walkies

Dog-lovers take the leash to a sunset stroll in aid of the Animal Anti-Cruelty League.

Polar Bear Plunge

Each July, we brave the winter waves and collect blankets for the needy.

Frequently asked questions

Have questions? We'll answer them on our
frequently asked questions page